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Fashion and Franchise

19/08/2014 at 19:09h

Brand from Rio de Janeiro wants to boost sales to Arabs

Acessar notícia

Beachwear brand Lenny Niemeyer exports to Lebanon and Emirates and wants to enter all Arab market by opening an on-line store through the local distributor.

30/07/2014 at 07:00h

Beachwear seeks market with a new concept

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The idea behind 'Fashion Beyond Summer' will be worked upon by the Brazilian industry abroad. The objective is to include 'quality' to the image of Brazilian products, commonly associated with happiness, beaches and landscapes.

09/04/2014 at 18:57h

Brazilian fashion exports decline

Foreign sales were down 7% from 2009 to 2013, from US$ 162 mn to US$ 150 mn, according to the Rio de Janeiro State Industry Federation. In the same period, exports from Rio were up 17%.

03/11/2013 at 07:00h

Shoestock shoes are inspired on Morocco

Acessar notícia

Brand from São Paulo sought investment in architecture and culture in the Arab country, to develop its high summer collection. Embroidered and cut-out, the items bring to mind the Moroccan mosharabi.

13/10/2013 at 07:00h

Brazilian wants to sell abayas in the Middle East

Acessar notícia

Camila de Zorzi produces embroidery for famous brands in Brazil. An admirer of the Arab world, she now aims to produce typical garments for women in the region and to export there.

15/09/2013 at 07:00h

Marisa fashion chain has Marrakech-inspired line

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The items are part of the Spring-Summer collection, which hit the stores last month. Earthy tones like beige, coral and orange are reminiscent of the Moroccan city’s hot weather.

20/07/2013 at 07:00h

Riachuelo fashion chain shoots ad campaign in Jordan

Acessar notícia

The clothing brand took photographs and shot footage of items in sites such as Petra and the Wadi Rum desert. Advertisements will start being aired in August in Brazil.

11/06/2013 at 11:35h

From Italy, Brazilian designer exports to Arabs

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Delfrance Ribeiro was born in Minas Gerais, Brazil, but built his career in Europe. From there, the Brazilian exports women's clothing to several regions, including Arab countries.

16/05/2013 at 14:44h

Rio doubles beach fashion sales to Arabs

Acessar notícia

Bikini, swimming trunk and bathing suit exports to the Arab countries grew 131% from 2011 to 2012. Sales totalled just US$ 88,000, but the region buys higher value added products.

12/05/2013 at 07:00h

Designer creates Arab-inspired jewels

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Rio de Janeiro’s Lívia Canuto has released her ‘Arabia’ collection, featuring rings, wedding rings, necklaces and earrings based on Arab architectural lines. The items are made out of gold and silver.

10/05/2013 at 11:11h

Ana Gequelin seeks inspiration on Morocco

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The top model has a beach brand and made her last collection inspired on the African Arab country. The brand is expanding internationally and aims to export to the Arab market.

13/01/2013 at 07:00h

Couromoda to have 40th edition

The leather shoe and artefact fair should take place from January 14th to 17th, in São Paulo. The meeting brings together 3,000 brands showing shoes, runners, handbags and accessories, among others.