logo_anba_en logo_camera_en
23/02/2016 - 01:00hs
Share:

Company introduces propolis dental gel at Gulfood

A natural product by Pharma Nectar, from the state of Minas Gerais, prevents mouth diseases in cancer patients. The enterprise also intends to export honey and propolis extract to Arab countries.



Dubai – A first-timer at Gulfood, the food industry expo running until the 25th in Dubai, Pharma Nectar, a company from Brazil’s Minas Gerais state, is offering a rather unique product for a trade show of this type: a propolis-based dental gel. The result of ten years of research and testing, the gel fights mouth infections in cancer patients. The company is exhibiting at the pavilion organized by the Brazilian Export and Investment Promotion Agency (Apex-Brasil).

Aurea Santos/ANBA

Development of the gel cost nearly USD 1 million

“Worldwide, 6% of patients with head or shoulder cancers die from opportunistic infections of the buccal cavity,” explained CEO José Alexandre Silva de Abreu. The gel was developed in partnership with the Federal University of Minas Gerais (UFMG) and the University of Campinas (Unicamp).

According to him, radiotherapy, a treatment for fighting cancerous cells, causes burns on the salivary glands, rendering patients unable to produce saliva. “The saliva controls mouth microbes, and without it, bacterial counts soar,” he pointed out.

The product was launched in 2013. The following year, it won Phama Nectar the Apex-Brasil Prize for Export Excellence in the micro/small business category. According to Abreu, the gel’s development cost roughly BRL 4 million (USD 993,488 at current exchange rates). It is a natural, preservative-free product and can be ingested.

“Propolis has antibacterial, healing and anti-inflammatory properties, and it boosts patient immunity,” said director Sheila Abreu. The product is currently sold in the United States, Greece, France, Japan and Korea. In the Us, a 90 gram tube sells for USD 40 on average.

Honey and extracts

Pharma Nectar also sells pure honey, honeycombs, pure propolis extracts, propolis extracts with combinations of herbs from the Amazonian rainforest, natural bee-product-based cosmetics, and propolis-based food supplements.

The company sells 90% of its production to foreign countries. The top buyers are Japan, the United States, France, Korea, Germany, China and Thailand.

According to Sheila, the honeycomb is one of the company’s big bets for the Arab market. “It’s a completely natural product, directly from the beehive to the end buyer. It is free from any processing, and 100% traceable,” she said.

The Pharma Nectar director said she is “very optimistic” regarding potential deals resulting from Gulfood. The company does not sell to any Arab country yet, and it is interested in having a local representative. “We are looking into the population in each country and building a strategy to enter each market,” she explained.

*Translated by Gabriel Pomerancblum

Send by Email





Comments

Your comment will be sent to a moderator before being published.





imagem_form