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23/11/2017 - 17:25hs

Publishing houses set to launch books in Arabic

Six editors from Brazil took part in business matchmaking in Sharjah, UAE, and earned USD 106,000 in sales of Brazilian books copyrights that will be published in Arabic.

São Paulo – The number of books by Brazilian authors in the Arab market is about to go up. Six publishing houses in Brazil attended the Sharjah International Book Fair, in the United Arab Emirates, earlier this month, and returned with USD 106,000 in closed and expected deals for the next 12 months.

Press Release/CBL

Business matchmaking took place in Sharjah

The amount, made public by the Brazilian Book Chamber (CBL), regards to copyrights of works to be translated to other languages, especially the Arabic. The number includes deals done in Sharjah and others that could be signed until the fair’s next edition, at the end of next year.

Negotiations took place in business matchmaking in the two days prior to the fair, at the Sharjah Chamber of Commerce and Industry, and there’s a possibility of publications in the UAE, Egypt, Lebanon, Jordan and the Arab market. There was also contact and negotiations with other countries that attended, such as England, Italy, Japan, Turkey, Russia, India, Canada, Mexico and Belgium.

CBL’s manager of Foreign Relations, Luiz Alvaro Salles Aguiar de Menezes, explains that publishing houses from Arab countries, normally, have the sales rights in all of the others Arab markets. This means that despite the fact the deals were signed, especially, with four Arab countries, the works translated could reach all of the region.

Menezes says he noticed the interest shown for, especially, Brazilian literature books, such as novels. There was also a demand for academic books, according to him.” There was a certain interest by Egyptians,” said the manager about the search by publishing houses from the Arab country and Africa – which, just recently, went through an important political revolution.

Brazilian publishers that travelled to Sharjah were Karine Pansa, of Girassol Brasil, Rita Mattar, of Companhia das Letras, Antonio Erivan Gomes, of Cortez Editora, Kin Sampaio, of Solisluna, Suria Scapin, of Pipoca, and Marco Antonio Garcia de Souza, representing publishing houses Pallas, Jujuba e Callis. Menezes joined the group via CBL.

Press Release/CBL

Representatives of publishing houses and CBL: immersion

The trip is part of the actions organized by Brazilian Publishers, a program created to boost exports of the Brazilian editorial content, and organized by CBL in a partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).

In the business matchmaking, editors had at least 67 meetings. The total number of participants reached 600, from 60 countries.

Some of the expected deals are pending of approval of financial incentive. The organization of the matchmaking made available USD 300,000 for translation scholarships and publishing of the books, with the names of those selected to be released in February, according to Menezes.

“The editors were amazed with the event’s organization and professionalism, and the support given to all of the participants,” said Menezes. In addition to take part in the business matchmaking and visiting the fair, the group of Brazilians also had the opportunity to get to know the local culture and values, with a schedule focused on this goal.

The organization of the business meetings and of the fair was made by the Sharjah Book Authority (SBA). The Sharjah emirate will be the guest of honor of the São Paulo International Book Fair, in São Paulo, which will run from August 3 to 12, 2018, in the city of São Paulo.

*Translated by Sérgio Kakitani

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